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Revolutionising Real Estate with HubSpot CRM & AI-Driven Solutions

We specialise in empowering real estate companies to unlock their full potential with HubSpot CRM for Real Estate. As an Elite HubSpot Partner, we offer comprehensive HubSpot onboarding, tailored training, and ongoing support, ensuring your team maximises the platform’s capabilities to streamline operations and drive exceptional results. Whether you're involved in commercial real estate, property management, or residential sales, our solutions provide a seamless, AI-powered CRM infrastructure that enhances lead management, client engagement, and overall business performance.

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Driving Growth and Efficiency in Real Estate with HubSpot and AI

In the fast-paced world of real estate, we understand that personal connections are crucial, but automation can unlock significant improvements in efficiency and outcomes. By integrating HubSpot for Commercial Real Estate and using AI tools, we enable real estate companies to automate key processes, optimise lead management, and streamline communication with clients. From marketing and lead generation to deal tracking and client engagement, our tailored solutions empower you to close deals faster and grow your business. Learn from the success stories of companies like JLL, CBRE, and Engel & Völkers, who’ve experienced significant improvements in operational efficiency, lead conversion, and client satisfaction through our expertise. Let us show you how HubSpot for Real Estate can transform your operations, driving growth and maximising your digital marketing potential.

Here’s How We Can Support You

HubSpot Onboarding & Implementation
Seamlessly integrate HubSpot CRM into your operations with our expert onboarding and implementation services, ensuring your team gets up and running quickly and effectively.
Expert HubSpot Training
Tailored HubSpot training for your team, empowering them to make the most of HubSpot’s powerful features, from lead management and email marketing to reporting and analytics.
AI Solutions
AI-powered tools to automate key processes like lead nurturing, client communication, and personalised content delivery, helping you optimise workflows and improve conversion rates.
Digital Strategy & Marketing
Develop a data-driven digital strategy that includes SEO, content marketing, email campaigns, and paid advertising, enabling your real estate business to reach and convert more prospects.
Custom Workflows & Automation
Streamline your sales, marketing, and customer service processes with automated workflows, reducing manual tasks and ensuring consistency across your team’s interactions with clients.
CRM Optimisation & Ongoing Support
Receive continuous CRM optimisation and support, ensuring your system is always aligned with your evolving business needs, driving long-term success.
Lead Generation & Nurturing
Maximise your lead generation efforts through automated nurturing strategies that engage clients with relevant, timely content, improving conversion rates and client retention.
Sales Process Optimisation
Enhance your sales pipeline with customised processes in HubSpot, enabling your team to manage and close deals more effectively and efficiently.
Performance Analytics & Reporting
Access real-time insights into your business performance through advanced analytics and reporting, helping you track ROI, optimise campaigns, and make informed decisions.

Some of Our Real Estate Work

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Engel & Völkers

Modernising Real Estate Marketing with HubSpot Integration

Engel & Völkers, a global leader in premium real estate services, sought to enhance its digital presence in Mallorca by replacing an outdated website with a modern, customer-centric platform. Collaborating with Nexa Cognition, they developed a dynamic website featuring enhanced UX/UI, multi-language support, real-time property updates, and seamless integration with HubSpot CRM. This transformation enabled advanced segmentation, personalised content delivery, and automated lead nurturing, aligning marketing and sales efforts for improved efficiency.

The integration yielded significant results, including a 48% increase in email open rates, a 33% rise in click-through rates, and a 15% boost in website visitor-to-contact conversion. Additionally, organic traffic grew by 28% in the first quarter post-launch. These improvements underscore the effectiveness of combining a user-friendly digital experience with robust CRM integration, driving engagement and business growth in the competitive real estate market.

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CBRE

Digital Transformation to Capture High-Value Investors in the Middle East

CBRE, a globally renowned real estate brokerage firm, sought to modernise its marketing efforts and expand its digital reach in emerging markets, particularly across the Middle East. Facing challenges such as a limited SEO presence and an outdated website structure, CBRE partnered with Nexa Cognition to develop a targeted digital marketing and lead generation strategy aimed at high-net-worth investors in the region.

Nexa Cognition implemented a comprehensive digital strategy that included a full technical audit, site architecture enhancements, and the development of region-specific content tailored to the investor audience. This approach resulted in a 40% increase in organic traffic, a 35% rise in new users from search, and a 30% boost in time spent on site within the first 12 months. Additionally, CBRE achieved top 10 Google rankings for over 75 targeted keywords, effectively attracting and engaging high-net-worth investors and strengthening its competitive position in key emerging markets.

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JLL

Driving £24.2 Million in Revenue Potential through Targeted Lead Generation

JLL, a leading global real estate consultancy, partnered with Nexa Cognition to optimise their lead generation efforts for UK-based developments, focusing particularly on attracting high-quality leads from the Middle East market. Faced with underperforming campaigns and limited physical site visits due to COVID-19 restrictions, JLL turned to a data-driven approach to improve engagement. Nexa Cognition developed a comprehensive strategy that included customer journey-based landing pages, targeted ad campaigns, and personalised email nurturing, resulting in a significant increase in revenue opportunities and an exclusive partnership in the Middle East.

As a result of this collaboration, JLL achieved remarkable outcomes, including a 70% conversion rate from marketing qualified leads to sales qualified leads and a 60% conversion rate from sales qualified leads to opportunities. Their targeted Google ad campaigns also resulted in a 4% conversion rate from targeted keywords. Ultimately, this strategy helped JLL generate £24.2 million in potential revenue, now in negotiation, demonstrating the power of a tailored, data-driven approach to overcoming market challenges and driving significant business growth in the real estate sector.

Frequently Asked Questions

What is HubSpot CRM, and how can it benefit my real estate business?

HubSpot CRM is a powerful platform that centralises your sales, marketing, and customer service efforts. For real estate businesses, it streamlines lead management, automates workflows, and enhances communication with clients, helping you close more deals and drive growth.

How can HubSpot for Commercial Real Estate help optimise my operations?

HubSpot for Commercial Real Estate provides specialised tools to manage property listings, track investor leads, and nurture relationships with clients. It helps you automate your marketing efforts, improve client engagement, and streamline your sales pipeline, making your operations more efficient.

Can AI solutions improve my real estate marketing efforts?

Yes, AI can significantly enhance your marketing by automating lead nurturing, segmenting audiences, and delivering personalised content. HubSpot's AI-driven tools can analyse client behaviour, predict future needs, and optimise your marketing campaigns, improving both lead quality and conversion rates.

How can HubSpot help automate my real estate business processes?

HubSpot automates key processes like lead generation, follow-ups, property alerts, and client communications. By creating custom workflows, you can reduce manual tasks, improve consistency, and ensure that every client interaction is timely and relevant.

Is HubSpot suitable for both residential and commercial real estate?

Absolutely. HubSpot can be tailored to suit both residential and commercial real estate needs. For residential, it can manage client relationships, automate follow-ups, and track leads. For commercial real estate, it can optimise investor relations, track large deals, and manage multiple properties in a streamlined manner.

How does HubSpot help with client relationship management in real estate?

HubSpot enables you to track every interaction with your clients, from initial inquiries to post-sale follow-ups. This 360-degree view allows for personalised communication and better management of long-term relationships, ensuring you stay connected with clients and potential leads.

How can AI-powered chatbots improve client interactions in real estate?

AI chatbots can respond instantly to client inquiries, schedule property viewings, provide information on listings, and even follow up with clients after a meeting. This enhances client experience by offering real-time assistance, while reducing response times and manual workload.

What are the key benefits of using HubSpot for digital marketing in real estate?

HubSpot’s marketing tools allow you to run targeted email campaigns, create landing pages, track website visitors, and automate follow-ups. These tools enable you to capture and nurture leads more effectively, optimise your digital presence, and improve your return on investment in marketing efforts.

How can HubSpot’s reporting tools improve my real estate sales strategy?

HubSpot’s reporting and analytics tools provide real-time insights into lead generation, conversion rates, and sales performance. This data allows you to optimise your sales strategy, identify high-performing channels, and make informed decisions to drive revenue growth.

Can HubSpot help with managing multiple properties and listings?

Yes, HubSpot can be customised to manage and track multiple properties and listings. By using HubSpot's custom properties, you can organise listings, manage leads for each property, and track progress in your sales pipeline, ensuring a more organised and efficient process.

Our clients rely on us for impactful business solutions

Real Businesses, Unmatched Results

 

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Our Projects, Your Success

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We deliver tailored solutions for measurable business growth

Client Success, Our Priority

It's been a great experience to partner with Nexa Cognition on implementing smarter ways of working with HubSpot. The sessions were really useful, with lots of bonus insights on sales and marketing approaches. Following it, the support on a day-to-day basis has been fantastic, so many learnings and tips on how to make the most of the platform. They're real experts and the positive attitude makes the whole difference.

Martins dos Santos

We had a one-on-one training session with Nexa Cognition focused on improving our data quality and record management. Monica was fantastic from start to finish and the session was tailored to our needs. She is extremely knowledgeable and experienced and gave us best practices and industry tips. The follow-up support was also invaluable, helping us to problem solve queries in the system.

Susann Yung
 

Nexa Cognition has been really good at understanding our needs and the specificities of our audience and sales process. They helped in the whole sales and marketing journey from the website design, the CRM implementation, the digi- tal Marketing to the lead nurturing. They made the HubSpot user experience easier and fluid.

Kadiri, L

Nexa Cognition has supported the growth of Pure Minds Academy since 2016, which is when they convinced us that the commercial foundations of our business should be built using HubSpot. Not only has every iteration of our website been on this platform but today we use the full marketing, sales and customer service features as well. The team at Nexa Cognition has also trained us so that day to day website management (including the creation of new pages), landing pages, email marketing, campaigns and even social media posts and publishing are managed by our small team. All in all, from branding to genuine business growth, the team and I can't recommend Nexa Cognition highly enough

C,A.

Their proficiency in HubSpot CRM set-up and migration is unparalleled, and their unwavering commitment to excellence has made them stand out as one of the best agencies I've ever collaborated with. From the very beginning, Nexa Cognition displayed an unmatched level of attentiveness and dedication. Despite the complexity of the task, Nexa Cognition tackled it with finesse and professionalism, assuring us that we were in capable hands. 

EL Shabrowy

Nexa Cognition completely rebuilt our approach to sales through utilising HubSpot and its features limited to our currently license. They understood clearly our pain points and requirements and delivered a solution which will help us grow as an organisation now for the foreseeable. Shout out to Gary, Sam, Aman & Heena for their great professionalism and support!

Walker, M.

The team at Nexa Cognition have been an excellent partner to our business, starting by the re-branding and launch of our new website. We now work with them to grow our footprint and brand in the market, with a variety of approaches. They are a creative and dedicated team, who are great to work with. Their knowledge of HubSpot has been extremely valuable to us getting the most out of the software to help our business achieve its goals.

Imogen Conyers

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